Marketing Copywriting 101
Most marketers need to create copy, handle content, and apply the right tone of voice. But lots never had any writing training. Spend a day getting back to writing basics. You’ll learn ten techniques to boost the quality of your copywriting. You’ll learn to be a better editor and give better feedback to agencies. And you’ll learn how to apply the right tone of voice to your copy (or someone else’s).
No need to bring your laptop. We’ll be working with paper and pencil. (Remember them?)
Source: Content