Have a very creative Christmas: The Drum's holiday campaign coverage
It’s the most wonderful time of the year again, and brands around the world are gifting us some of their biggest campaigns in an effort to get us all in the festive spirit.
With campaigns coming in from the likes of Gap, Selfridges, Target, John Lewis and others, here is this year’s hoard of Christmas campaigns: from the heartbreaking to the heartwarming and humorous, soundtracked by jingling sleigh bells or acoustic covers of 80s pop songs and illuminated by the golden glow of LED fairy lights.
Take a look under the tree and click on the box that most takes your fancy – don’t forget to vote for the work you think best captures the spirit of Christmas. Check back here often to see all the latest campaigns and check out The Drum’s ongoing Christmas coverage here.
: ‘The Hoodie’
: ‘Nyetimber Boutique’
: ‘Happiness is…’
: ‘God’s Gift to Queens’
: ‘Pass the Parcel’
: ‘The Gift That Keeps On Giving’
Creative Agency: Karmarama
: ‘Christmas Sweater’
Trever Gregory, VP, Brand Marketing
Kelly Gardenhire, Senior Marketing Manager
Kristen Gambetta, Senior Director, Sports & Entertainment
Rhea Wadia, Manager, Sports & Entertainment
Jared Tomlinson, Partner, Executive Creative Director
Scott Niemczura, Creative Director
Suzanne Sherwood-Moore, Creative Director
Lauren Gluck, Brand Director
Brian Schierman, Executive Producer
Catherine Soulé, Art Director
Johnny Fracchiolla, Designer
: ‘Future Fantasy’
: ‘Everybody Needs Somebody to Love’
: ‘Thanks Mrs C ‘
: ‘Not-So-Silent Nights’
: ‘Make Anyone’s Christmas’
: ‘Bringing the Holidays Home’
: ‘Leafy Blinders’
: ‘Community Christmas’
: ‘Where You Shop Matters’
: ‘A dog is for life, not just for Christmas’
: ‘The Fullers’
Dunelm has today launched its Christmas advert – taking a different approach from the star-studded campaigns often seen at this time of year and instead celebrating real Dunelm customers, with the Fuller family from Derbyshire taking centre stage and sharing their Christmas traditions and preparations.
The campaign has been created to celebrate the genuine joy, excitement and togetherness that comes with getting ready for Christmas at home with the family. Viewers are invited to peek behind the doors of the Derbyshire home of Dunelm customers Ruth and Scott Fuller, and their five children Grace (13), Molly (11), Ben (9), Bow (5) and Mabel (2), as they share the festive traditions that make Christmas a special time for their family.